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Emerging Technologies Altering How We Consume Music

Emerging Technologies

Altering How We Consume Music

This is a graph showing the explosion of the streaming music’s popularity. http://www.statista.com/chart/2061/digital-music-growth/
This is a graph showing the explosion of streaming music’s popularity. http://www.statista.com/chart/2061/digital-music-growth/

Music, along with all art, has been an essential part of society for a very long time. Music has been ever-evolving from Elizabethan Era instruments to folk singers, to the disco era, to the electronic era of today. As we have advanced technologically in society, the way we consume music has inevitably been transforming as well. The music industry has been under constant change since it’s existence, within the past decade we have seen a massive shift of how we consume music; from listening to music on the radio and CD’s, to internet radio and mp3’s, and most recently we have seen a surge in music streaming services that is diminishing ownership of personal music libraries.

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Written by Randall Peery

Phillip Randall Peery, a digital marketer in the media & entertainment industry and owner of PVRP Music Agency. Most recently I worked at Fame House / Universal Music Group as the Paid Media Marketer where I lead the paid media efforts for Disco Donnie Presents. Currently, I'm working for Live Nation on the guest services/headliner experience teams at the Fillmore Philadelphia, and with Insomniac Events working some of the largest festivals in the country including EDC Las Vegas. I am a graduate of Temple University in Philadelphia, PA where I majored in Media Business and Production with a BA in Media and Communication. While at Temple I also earned a Certificate in Entrepreneurial & Innovation Management from the Fox School of Business. I have a deep passion for music with about 10 years of experience in the industry. ❖ Previous Companies: Live Nation/Insomniac Events, Universal Music/Fame House, Viacom/MTV, iHeartRadio, UltraDJ Management, QVC, Phillybass'd Entertainment & Records, Radio One, WXPN and WHIP Temple's Student Radio Station. ❖ Skills: Music Industry, Event Marketing, Digital & Integrated Marketing, Paid Social Media, Media Planning & Buying, Branding, Time Management, Leadership, Data Analysis, Google Analytics, Microsoft & Adobe Suite. ❖ Certifications: Google: Ads Search, Google: Digital Sales, Eventbrite: Event Marketing, CSS: Digital Marketing, Temple Fox School of Business: Entrepreneurship & Innovation Management, Facebook Ads: Blueprint, Microsoft Office Suite: Powerpoint. ❖ Contact: Randall.Peery@gmail.com Additional Portfolio: https://blog.pvrpmusic.com/randall https://pvrpmusic.com

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