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Electronic Music and Digital Marketing Agency

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Category: Randall’s Portfolio

Phillip Randall Peery, the founder of PVRP Music, is a proud marketing and advertising professional that has launched campaigns across verticals including the music and cannabis industries.

His career started in high school at iHeartRadio and continued through undergrad at Temple University where he held other internships including at MTV. His passion for music is what motivates him. He was the producer for an EDM radio program, Watts on the Weekend, where he won the ‘Best Radio Production’ award. After receiving his Bachelor of Arts, he joined the Live Nation & Insomniac teams working festivals such as EDC Las Vegas.

A few years into his professional career he landed a gig with a major music label, Universal Music Group / Fame House, due to his success as an Integrated Marketing Manager at Radio One. At UMG he managed paid media campaigns for Disco Donnie Presents and sold out the inaugural Ubbi Dubbi Music Festival in Texas. This is a testament to the success of Randall’s marketing and advertising campaigns.

Throughout Randall’s career he has been working on his passion project, LGBTQ+ owned PVRP Music, to help up-and-coming artists. PVRP Music Agency has a music business blog for DIY artists and a podcast to showcase DJ mixes. He doubled down on the project during the COVID-19 Pandemic and used the platform to launch a merch shop and a collection that donates proceeds to MusiCares. He chose MusiCares due to their work with mental health and substance abuse for music industry professionals.

Randall saw the natural crossover between live music & cannabis and extended his marketing portfolio to include expanding patients access to alternative medicine. While consulting for Curaleaf he managed the creative builds for store openings and product launches, including bringing Select Essentials Vape to market.

Randall’s career has given him the knowledge and adaptability that allows him to be the change that marketing and advertising needs going into a new era for both the music and cannabis industries. With his deep passion for music and 10+ years of experience in the industry.
_________________________

🏆 Key Achievements:
+ Sold out the inaugural year of Ubbi Dubbi Festival by managing paid media across various online channels with a ROAS of 12X. 💻
+ Led the creative roll-out of Select Essentials, a new vape product, in several markets including CA. 🗓
+ Increased profit margins for Radio One Philly by executing paid social in house. 📈
+ Awarded Best Radio Production due to my efforts in growing Watts on the Weekend’s web presence & partnerships with venues across the region to increase listenership by nearly 4X. 🎶

🎭 Previous Companies:
Entercom, Curaleaf
Live Nation/Insomniac Events
Universal Music/Fame House/Disco Donnie Presents
Viacom/MTV + iHeartRadio + UltraDJ Management + QVC + Phillybass’d Entertainment & Records + Radio One + Keystone Shops + WXPN + WHIP Temple Radio

💡 Skills:
Music Industry + Event Marketing + Digital & Integrated Marketing + Paid Social Media + Media Planning & Buying + Branding + Time Management + Leadership + Data Analysis + Microsoft & Adobe Suite + Google Analytics.

📜 Certifications:
Google: Ads Search + Google: Digital Sales + Eventbrite: Event Marketing + CSS: Digital Marketing + Temple Fox School of Business: Entrepreneurship & Innovation Management + Microsoft Office Suite: Powerpoint + Facebook Ads: Blueprint.

🎓 Education:
+ Temple University – Philadelphia, PA:
BA in Media Business/Production & Communication
+ Temple Fox School of Business:
Certificate in Entrepreneurial & Innovation Management

📧 Contact:
randall@pvrpmusic.com | https://linkedin.com/in/randallpeery
Additional Portfolio: https://linktr.ee/randallpeery
pvrpmusic.com

Randall's Portfolio

Entercom – Digital Project Manager

Posted on February 10, 2020February 11, 2020 by Randall Peery0 comments on “Entercom – Digital Project Manager”
Entercom - Digital Project Manger
Continue reading "Entercom – Digital Project Manager"
Blog Randall's Portfolio

PVRP Agency Artist & Digital Marketing Services

Posted on November 3, 2019May 3, 2020 by Randall Peery0 comments on “PVRP Agency Artist & Digital Marketing Services”
PVRP Music Agency: Digital Marketing Packages
Continue reading "PVRP Agency Artist & Digital Marketing Services"
Randall's Portfolio

Fame House (Universal Music Group) – Paid Media Marketer

Posted on August 13, 2018December 3, 2019 by Randall Peery0 comments on “Fame House (Universal Music Group) – Paid Media Marketer”
Fame House (Universal Music) - Paid Media Marketer
Continue reading "Fame House (Universal Music Group) – Paid Media Marketer"
Randall's Portfolio

Radio One – Integrated Marketing Manager

Posted on March 30, 2017December 3, 2019 by Randall Peery0 comments on “Radio One – Integrated Marketing Manager”
Radio One - Integrated Marketing Manager
Continue reading "Radio One – Integrated Marketing Manager"
Randall's Portfolio

QVC – Talent Service Coordinator

Posted on October 27, 2016December 3, 2019 by Randall Peery0 comments on “QVC – Talent Service Coordinator”
Randall Peery - QVC Talent Service Center Coordinator
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Randall's Portfolio

Event Water Solutions – Water Attendant

Posted on September 8, 2016December 3, 2019 by Randall Peery0 comments on “Event Water Solutions – Water Attendant”
Continue reading "Event Water Solutions – Water Attendant"
Randall's Portfolio

CID Entertainment: Ambassador – Guest Services

Posted on August 13, 2016December 3, 2019 by Randall Peery0 comments on “CID Entertainment: Ambassador – Guest Services”
CID Entertainment
Continue reading "CID Entertainment: Ambassador – Guest Services"
Randall's Portfolio

Insomniac Events: Customer Experience (CX)

Posted on July 10, 2016December 3, 2019 by Randall Peery0 comments on “Insomniac Events: Customer Experience (CX)”
Insomniac Events: Customer Experience CX
Continue reading "Insomniac Events: Customer Experience (CX)"
Randall's Portfolio

Malik Yusef – Wordsmyth / G.O.O.D. Music: Executive Training Program

Posted on July 10, 2016December 3, 2019 by Randall Peery0 comments on “Malik Yusef – Wordsmyth / G.O.O.D. Music: Executive Training Program”
Continue reading "Malik Yusef – Wordsmyth / G.O.O.D. Music: Executive Training Program"
Randall's Portfolio

NPR – WXPN: World Cafe Programming Intern

Posted on January 5, 2016December 3, 2019 by Randall Peery0 comments on “NPR – WXPN: World Cafe Programming Intern”
NPR - WXPN: World Cafe Programming Intern
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PVRP Music Agency | Randall Peery
Philadelphia, PA | Miami, FL
pvrpmusic.com
info@pvrpmusic.com

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RSS PVRP Music Live EDM Podcast

  • PVRP Music: Gawtbass Mix (Trap, EDM, House) December 31, 2020
    PVRP Music Live: Gawtbass; EDM mix podcast, bass, dubstep, techno, and house! Tune in on NYE Dec 31st @ 4pm est for our second guest DJ, trap producer, Gawtbass, on pvrpmusic.com!PVRP Ghost’s EDM mix features tracks from Griz, Lane 8 and more electronic music! #Discover PVRP Music Live:2020 Finale! Enjoy! PVRP GHOST | PVRP Music#EDM #HouseMusic #Techno #Bass […]
  • PVRP Music: Spring 2020 Groove (House, Techno, Bass) February 17, 2020
    PVRP Music Live | @pvrpmusic | Discover the Underground of Electronic Music with the soundtrack to your Spring Break 2020 featuring tracks from Malaa, Nitti Gritti, Quintino and more!. #EDM #HouseMusic #Techno #Bass https://pvrpmusic.com/// CHAPTERS ///00:09 The Widdler - Power Outage, 02:30 Soudiere - Devil's Son, 04:30 Future, Drake - Life Is Good (fe […]
  • PVRP Music: Best EDM of 2019 (House, Techno, Bass) December 6, 2019
    @pvrpmusic.com | Discover the Underground of Electronic Music on this mix-podcast episode featuring the best EDM tracks of 2019 from GRIZ, Jauz, Zhu and more! | #EDM #HouseMusic #Techno #Bass | https://pvrpmusic.com/// Chapters ///00:09 KR3TURE, Bee Born, 9 Theory - Take It Slow - 9 Theory Remix, 02:30 Taylor Kade, Jampact, Grtr Crtr - All of Our Friends - V […]
  • PVRP Music: Fall 2019 (House, Techno, EDM) October 11, 2019
    @pvrpmusic.com | Discover the Underground of Electronic Music on this mix-podcast episode featuring tracks from Ganja White Night, Richie Hawtin, GRIZ and more! | #EDM #HouseMusic #Techno #Bass | https://pvrpmusic.com /// Chapters ///00:00 Malaa, Tchami - The Sermon, 01:05 Ganja White Night, Subtronics - Headband, 03:19 GRiZ, Kayla Jasmine - I Like That, 05: […]

RSS PVRP Music Shop

  • Artistic Golden Lion All-Over Print Men's T-shirt
    Vendor: PVRP Music Shop Type: T-Shirt Price: 39.99 Our Artistic Golden Lion All-Over Print Men's T-shirt is the perfect way to make a statement at your next outdoor festival! Its MaxDri moisture management and MicroBlok anti-microbial fabric will keep you feelin' fresh and far from grimy, even during the heat of summer! Plus, its super soft 4-way s […]
  • Wild Trippy Festival Backpack
    Vendor: PVRP Music Shop Type: Bags & Wallets Price: 49.99 Take the “trippy” ride with this roomy, fun printed backpack. Made from 100% polyester and water-resistant, it’s the perfect partner for a day of adventure, from the beach to parties, festivals, and beyond! With pockets for a laptop and tons of other stuff, it’s always got your back! • Made from 1 […]
  • Trippy Out-of-this-World: Reversible Bucket Hat
    Vendor: PVRP Music Shop Type: Hats Price: 35.00 Introducing the ultimate festival accessory for anyone looking to add artistic flair to their wardrobe. Our reversible bucket hat gives you twice the style — and with premium fabric, it's both breathable and lightweight. So grab your trippy out-of-this-world hat and start expressing yourself! • 100% polyes […]
  • Philadelphia Skyline Crescent Moon Poster Print
    Vendor: PVRP Music Shop Type: Home & Garden - Home Decor - Painting & Calligraphy Price: 18.50 - 22.50 (2 variants) This Philly print is a minimal and chic way to elevate your space. This artwork featuring the Philadelphia, PA skyline stands out from any angle as the matte museum-quality paper diffuses the light. Photographer Credit: Randall Peery© • […]
  • Unisex T-Shirt Gay Pride Rainbow Flag Short
    Vendor: Sunflower Type: Men's Clothing Price: 29.99 Quality constructed men's/unisex T shirt comes with large colorful and nicely detailed image. • Celebrate your pride! • Seamless double needle collar, Taped neck and shoulders for durability. • 100% Cotton. • To preserve the integrity of the garment & print: Machine wash cold. Recommended Hang […]

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